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Bachelor / Bachelor (Honours) Sports Management Program Overview
Bachelor of Sports Management is the best program to kickstart one's career in the SportsIndustry. It is a comprehensive program that prepares students for the myriad responsibilities of the sports management profession in the 21st century. Thisprogram focuses on creating a strong knowledge base with the application of theory, principles and practices of business in the sports industry, SportsManagement graduates will acquire industry knowledge, relevant practical exposure and the right set of technical skills to pursue careers in sportsmarketing, sports event management, leadership, financial management in sports etc. Students will get to learn through classroom sessions as well aspractical experiences. Through practical training, internships and placements we offer diverse opportunities to our students in various industries ofMarketing, Advertising and Public Relations, Finance & Law etc. related to Sports Industry.
Syllabus for Bachelor / Bachelor (Honours) Sports Management
Here’s how the syllabus for the Bachelor / Bachelor (Honours) Sports Management looks like:
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Semester 1
Fundamental of Sports & New age Dynamics- Leadership Principles in Sports
- World Cultures - I
- Indian Economy
- Professional Learning Experience in Sports Management - I
- Constitution of India & Human Rights
- Basics of Yoga
- Effective Presentation Skills
- Functional English -I
- Environment Studies
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Semester 2
- Management of Sport League team and League
- Sport Risk management
- Principle of Management
- World Culture-II
- India Socio Political Economics System & Current Affairs
- Selling and Negotiation Skills
- Functional English -II
- Basics of Yoga
- Professional Learning Experience in Sports Management - II
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Semester 3
- Sports and Entertainment Marketing
- Sports, Media, Broadcasting and Journalism
- Sales and Promotion
- Corporate Communication and Public Relations - I
- IT in Business - I
- Spanish-I
- Internship/ Industrial Training - I
- Lifestyle Pillars - I
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Semester 4
- Global Sports Tourism
- Global Leadership Culture in Sports
- Human Resource Management
- Corporate Communication and Public Relations - II
- Quantitative Techniques - II
- Digital Marketing
- Spanish-I
- Community Engagement and Services - I
- Lifestyle Pillars -II
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Semester 5
- International Sports Management
- Sports Psychology
- Sports Training and Tactics
- Brand Management - I & II
- IT in Business - II
- Internship/ Industrial Training - II
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Semester 6
- Sports Funding and Financial Management
- Sports Marketing and Promotion
- Sports Economics
- Sports Event Management
- Consumer Behaviour
- Internship/ Industrial Training - III
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Semester 7
- Aspect of Sport Framework
- Sports Athletic & Celebrity representation
- Sports Equipment and Technology
- Case Study
- Sports Infrastructure and facility Management
- Research Methodology
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Semester 8
- Managing Major Sport event
- Sport Legal Aspect and Ethics
- Global Perspectives in Sports Management
- Sports Health and Nurtition
- Leveraging Sports for Organisation
- Internship & Industrial Training - IV
As far as the academics are concerned, you should be a graduate if you wish to take up the the course. In addition, you must have a passion for the course and a deep relationship with innovation and creativity if you want to excel in this field.
The objective of our courses is to generate skilled Sports Professionals who wish to integrate their passion with their profession. The institute also extends an opportunity to professionals in the field of sports, to upgrade their knowledge; and to individuals from other fields, who wish to enter the sports world. Retired sports persons who now aspire to continue in the sports arena as Managers, can also benefit from the academic courses offered at NASM.
Upon completion, students will be able to work in a variety of fields, in different capacities. Here is a list of some opportunities:
- Sports Federations
- Sports Marketing & Branding
- Sports Merchandising
- Sports Celebrity Management
- Sports Journalism
- Sports Facilities Management
- Sports Event Management
- Sports Equipment Manufacturing
- Recreation and Sports Club Management
- Sports Media & Broadcasting
- Sports League & Team Management
- Sports Retail
- Sports Agencies
- Sports Tourism
- Sports Marketing Research
How To Join the Bachelor / Bachelor (Honours) Sports Management
Join From Classroom
If you are in one of our partner institutes, you can join the (Sports Management) right from your classroom.
Join From Abroad
Not in India? We got you covered. Join online from anywhere across the globe.
Locations Where you Can Find
Bachelor / Bachelor (Honours) Sports Management
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NOTE(*) : The program may be subject to amendment in accordance with the National Education Policy 2020, any relevant regulations and guidelines, and/or any updates or modifications made by the respective regulatory bodies.
